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Resources
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Resources
Best practices for faster content turnaround
Follow our best practices for sourcing content faster and assuring a better content output
Brief for UGC vs Brief for Organic Posting
A closer look into the differences between UGC and Organic Posting briefs
How to do creative research
Easy steps to follow to do creative research
How to come up with a creative concept
Easy steps to follow to come up with a creative concept
How to come up with great hooks
Ideas and inspiration on how to come up with great hooks
UGC ad types: current top performers
Some examples of top performing concepts
Ideas for CTAs
Inspiration for CTAs you can use on your campaigns
Screening creators effectively
Best practices for screening creators on your campaigns
Getting content fast
Tips for fast content turn-around
Negotiating prices with creators
Tips to negotiate pricing with Creators
Tips for mobile apps / digital services
Tips for mobile apps / digital services
How to do creative testing
Guidelines for Creative Testing
How to create authentic UGC reaching your audience
Tips to create performing content
Integrate UGC across your marketing funnel
Find out how to best use UGC at different funnel stages
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